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Latest Posts

  • [Medium] The Paradox of Success : Why Customers Fall Out of Love With Growing Brands

    [Medium] The Paradox of Success : Why Customers Fall Out of Love With Growing Brands

    by

    Paul Austin-Menear

    Why Customers Fall Out of Love With Growing Brands A hot new startup forms, creates something that people love, and grows like crazy. It feels… read more »

  • Working ON the Business

    Working ON the Business

    by

    Paul Austin-Menear

    The Case for Builders to Zoom Out, Once in Awhile Running a business doesn’t always mean you’re building it. In this post, we break down… read more »

  • The Paradox of Success : Why Customers Fall Out of Love With Growing Brands

    The Paradox of Success : Why Customers Fall Out of Love With Growing Brands

    by

    Paul Austin-Menear

    A hot new startup forms, creates something that people love, and grows like crazy. It feels like everyone is talking about them, and the future… read more »

  • Testing Ideas : The Market-Maker Method

    Testing Ideas : The Market-Maker Method

    by

    Paul Austin-Menear

    Testing Ideas: The Market-Maker Method When your idea is high-stakes and you need serious confidence in its viability, it’s time to go beyond basic surveys… read more »

  • Tariff Tantrums : Minimizing the Cashflow Smackdown from Uncle Sam’s New Import Tax

    Tariff Tantrums : Minimizing the Cashflow Smackdown from Uncle Sam’s New Import Tax

    by

    Paul Austin-Menear

    Ouch. This week’s surprise tariff hike has global brands scrambling to recalculate. With US import duties now soaring as high as 50%, how you warehouse… read more »

Abstract square digital artwork representing a blueprint for success in advertising planning, featuring interconnected glowing paths, marked nodes resembling key milestones, and geometric shapes. The design uses vibrant gold, blue, and green tones, evoking the feeling of a treasure map with a modern and professional style consistent with Six Catalysts.

Abstract digital artwork representing the catalyst of ideas, featuring dynamic, interconnected shapes and flowing lines in vibrant colors like electric blue, fiery orange, and glowing yellow. Bright bursts of light radiate outward, symbolizing creativity, innovation, and the spark of inspiration. The composition conveys energy, movement, and limitless possibilities afforded by working with Six Catalysts.

A very cute lost puppy, calmly and purposefully looking for an answer (or a treat) in an open, glowing treasure chest.

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