Too many growing businesses lose touch with their customers. But it doesn’t have to be that way.

This week’s post breaks down the Scalable Feedback Engine—a deliberate system made up of the right tools, human champions, and scalable processes. You’ll learn how to design a feedback loop that works even when you’re busy scaling. We cover everything from survey tools and data aggregation to avoiding bias in research and communicating insights effectively.

This is a must-read for any founder or operator serious about staying close to their customer.

Read the full post or listen to the podcast edition here : https://6catalysts.substack.com/p/two-tin-cans-and-a-string

Also check out my deep dive on The Paradox of Success over on Medium : https://medium.com/@6catalysts/the-paradox-of-success-why-customers-fall-out-of-love-with-growing-brands-29a0bc831234